WhatsApp marketing is a promotional strategy in which brands use WhatsApp, the most used messaging app in the world, to establish strong and personal connections with customers and grow their business.
Before sending WhatsApp messages to consumers, they must opt-in to receive them. Once they do, you can reach them effectively using AI agents, campaigns & automations.
WhatsApp can complement or replace existing owned marketing channels, such as SMS or email.
Why use WhatsApp Marketing?
WhatsApp combines the deliverability of SMS with the rich content of email, all within an interactive chat format. This allows for a more engaging and dynamic communication experience.
WhatsApp has a 95% open rate, and a 30% click through rate. 80% of messages are read within 5 minutes.
WhatsApp is where people grow and maintain important relationships, making it the perfect place for your brand to do the same.
If the future of Marketing is Conversational, WhatsApp's 2.5 Billion monthly active users make it the ideal platform for brands to engage with customers in a personal and interactive way.
Why use Kiosk to do WhatsApp Marketing?
At Kiosk, we help companies engage with their customers on WhatsApp.
We blend AI agents and traditional marketing tools like campaigns and workflows to help you manage and generate personalised conversations at scale. Think of us like the MailChimp for WhatsApp, with a conversational AI twist.
We view WhatsApp as a two way communication channel, and are taking a long term approach to WhatsApp Marketing, helping you optimise for LTV over short term metrics like campaign ROI.
A conversation is an opportunity to develop a deep relationship with customers. And it's the future of marketing!